True Botanicals is a clean beauty pioneer offering luxurious skincare powered by nature and backed by clinical results. Their brand is synonymous with sustainability, ingredient integrity, and female empowerment. As they scaled, they needed a growth partner to diversify creative, scale new customer acquisition, and enhance owned channel performance.

Humantra is a science-backed hydration brand rooted in clean, functional wellness. With a bold mission to bring smarter hydration solutions to everyday consumers, they began expanding rapidly from Dubai into new global markets like the UK. Their direct-to-consumer model required a growth engine that could keep pace with rising demand and a growing subscriber base.

Cheribundi is the authority in tart cherry-based recovery, trusted by over 400 professional and collegiate sports teams. As they expanded their DTC focus, they needed to revamp brand positioning, scale paid efficiently, and develop a comprehensive retention strategy to turn buyers into lifelong advocates.

Born from the world of boundary-pushing TV and makeup artistry, Half Magic Beauty delivers bold, expressive products that empower self-expression. With a Gen Z-heavy audience and buzz-worthy brand equity, they needed infrastructure to transform creative ambition into scalable performance.

Newton Golf had a clear vision; bring a fresh, premium feel to the world of performance-driven golf apparel. But to scale effectively, they needed to sharpen their creative edge, streamline their brand identity, and build a more professional, cohesive look across every touchpoint. That’s where Lilo came in. We executed a full-funnel refresh paired with a creative overhaul. From reimagining paid social creative to refreshing their email designs, every move was grounded in a strategy to attract, convert, and retain golfers.

SEEQ is redefining the protein supplement industry with a breakthrough product: clear, fruity protein drinks that feel more like a refreshing beverage than a traditional protein shake. Known for their vibrant branding and loyal fan base, SEEQ captured attention quickly in the fitness and wellness space. However, their retention marketing didn’t match the energy of their product, leaving room for significant improvement.

Animal Protein is built for serious athletes so their retention program needed to match. We built a full lifecycle strategy around subscription conversion, reorder timing, and loyalty segmentation, turning one-time buyers into long-term subscribers.

NuFace had a strong acquisition engine but untapped retention potential. We rebuilt their lifecycle strategy from the ground up — revamping post-purchase flows and launching a subscription upgrade path that turned one-time buyers into loyal subscribers.

BAUER is one of the most iconic names in hockey equipment, but their move into eCommerce and lifestyle products required a complete shift in digital strategy. With multiple product lines and a passionate customer base, they needed a performance system to support DTC sales and brand expansion.